http://jloyd.net/whats-in-a-brand/ Jeremy Loyd is a Founding Partner and Creative Director at FORGE, an idea studio based in Dayton, Ohio. Wed, 23 Dec 2009 04:00:17 -0600 http://wordpress.org/?v=2.8.4 hourly 1 http://jloyd.net/whats-in-a-brand/comment-page-1/#comment-7 The Dilution of a Brand on Manic Mouse Wed, 23 Dec 2009 04:00:17 +0000 http://jloyd.net/?p=570#comment-7 [...] good place to start would be a brand analysis… Made in [...] [...] good place to start would be a brand analysis… Made in [...]

]]> http://jloyd.net/whats-in-a-brand/comment-page-1/#comment-6 Jan Ostendorf Sun, 13 Dec 2009 19:23:50 +0000 http://jloyd.net/?p=570#comment-6 Great job bringing to light the difference between design and branding. When companies have an identity crisis, they need an advisor or consultant that helps them forge a brand rather than design a logo. Nice job. Great job bringing to light the difference between design and branding. When companies have an identity crisis, they need an advisor or consultant that helps them forge a brand rather than design a logo. Nice job.

]]> http://jloyd.net/whats-in-a-brand/comment-page-1/#comment-5 LIndsey Sun, 13 Dec 2009 18:50:11 +0000 http://jloyd.net/?p=570#comment-5 Great post with great reminders. It can be hard to keep those things in check and hard at times to communicate them to the client but when they begin to understand after seen the effectiveness of those focused decisions, Great things happen! Great post with great reminders. It can be hard to keep those things in check and hard at times to communicate them to the client but when they begin to understand after seen the effectiveness of those focused decisions, Great things happen!

]]> http://jloyd.net/whats-in-a-brand/comment-page-1/#comment-4 Twitted by bencallahan Sun, 13 Dec 2009 17:49:10 +0000 http://jloyd.net/?p=570#comment-4 [...] This post was Twitted by bencallahan [...] [...] This post was Twitted by bencallahan [...]

]]> http://jloyd.net/whats-in-a-brand/comment-page-1/#comment-3 Ben Callahan Sun, 13 Dec 2009 17:48:04 +0000 http://jloyd.net/?p=570#comment-3 Love this man. And ? you're right about the quality of products. It's so much easier to work for an organization when you believe in their product. Love this man. And ? you’re right about the quality of products. It’s so much easier to work for an organization when you believe in their product.

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